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IBM C2080-470 Exam Syllabus Topics:

IBM Unica Campaign V8.5 Sample Questions:

Question 1

A table Customer_master contains 1000 customer_ids. A select box was created and all the customer_ids from the table were selected. However, when the select box was run, the output cell contained only a fraction of the total customers. When a test query was performed in the above mentioned select box, all 1000 customers were selected. What could be cause of this issue?

A. The table mapping of Customer_master are out-of-date.
B. Global suppression.
C. The Select process was not configured properly.
D. Incorrect audience level has been chosen for the Customer_master table.

Question 2

A Unica Campaign has been designed to personalize offers for individuals via dynamic parameterization of offer attributes. Which Campaign system table records the offer(s) received by the individuals?

A. Detailed Contact History Table
B. Response History Table
C. Contact History Table
D. Flowchart Table

Question 3

A production run for a Unica Campaign that runs daily was executed today with wrong user-input data. The tracking history data now needs to be cleared from the Campaign audience history tables for that run. What steps need to be taken?

A. Click "Clear History" in the Log tab of the contact process of the flowchart and choose all entries to be cleared.
B. Manually delete the data from the system tables by executing a SQL code or script.
C. Click "Clear History" in the Log tab of the contact process of the flowchart choosing a specific Flowchart run identified by run date and time.
D. It is not possible to delete the logged information from the Campaign system tables.

Question 4

How does the Unica Campaign server access system tables residing in an Oracle database? It uses:

A. a JDBC type 4 db connection.
B. SQL*Plus.
C. a ODBC type 4 db connection.
D. Oracle's native client connection.

Question 5

A user needs to output data from a Unica Campaign flowchart and does not need to utilize the data within the flowchart. This can be done by creating and outputting the data to a:

A. base record table.
B. fact table.
C. general table.
D. dimension table.

Solutions: