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DMI CDMP7.0 Exam Overview:
| Certification Vendor: | Digital Marketing Institute (DMI) |
|---|---|
| Exam Name: | Certified Digital Marketing Professional |
| Exam Number: | CDMP7.0 |
| Available Languages: | English |
| Real Exam Qty: | 200 |
| Certificate Validity Period: | Certification awarded upon passing (valid period not explicitly defined) |
| Exam Price: | Included in program fee (may vary with partner delivery) |
| Exam Format: | Multiple Choice Questions, Matching / Drag-and-Drop, Image-supported MCQs, Hot Spot |
| Exam Duration: | 180 minutes |
| Related Certifications: | Certified Digital Marketing Associate Certified Digital Marketing Specialist Certified Digital Marketing Expert |
| Passing Score: | 60% |
| Exam Way: | Computer-based, taken via Pearson VUE or online proctoring depending on delivery |
| Pre Condition: | No formal prerequisites; typically requires completion of DMI training programme or equivalent digital marketing knowledge |
| Official Syllabus URL: | https://digitalmarketinginstitute.com/students/courses/cdmp-plus |
DMI CDMP7.0 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Analytics & Measurement | - Data-Driven Decision Making - Tracking & Reporting - Google Analytics 4 Fundamentals |
| Search Engine Optimisation (SEO) | - Measuring SEO Performance - On-page & Off-page SEO - SEO Strategy & Best Practices |
| Website Optimisation & UX | - Ecommerce & Social Commerce - User-centred Website Design - A/B Testing & Optimization |
| Paid Search & Advertising | - Display & Video Advertising - Campaign Setup and Bidding - PPC Keyword Research |
| Email Marketing & Automation | - Automation Workflows - Email Metrics & Optimisation - Email Campaign Design |
| Social Media Marketing | - Key Social Platforms - Campaign Development & Optimisation - Audience Growth & Engagement |
| Digital Strategy & Planning | - Channel Selection & Planning - Integrated Strategy Development - Setting KPIs & Budgets |
| Digital Marketing Fundamentals | - Principles of Digital Marketing - Developing Objectives & Strategy - Digital Research & Customer Insights |
| Content Marketing | - Measuring Content Performance - Publishing & Distribution - Content Strategy & Planning |
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