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Updated: Aug 31, 2026

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Adobe 9A0-395 Exam Overview:

Certification Vendor:Adobe
Exam Name:Adobe Campaign Business Practitioner Exam (Adobe Campaign Classic)
Exam Number:9A0-395
Exam Duration:90 minutes
Related Certifications:Adobe Campaign Architect
Adobe Campaign Technical Practitioner
Adobe Experience Cloud Certifications
Certificate Validity Period:2 years
Available Languages:English
Exam Format:Scenario-based questions, Multiple choice, Proctored online exam
Recommended Training:Adobe Campaign Classic Training
Exam Registration:Adobe Certification Portal
Sample Questions:Adobe 9A0-395 Sample Questions
Exam Way:Online proctored exam via Adobe Certification platform
Pre Condition:Recommended experience with Adobe Campaign Classic or Adobe Experience Cloud tools; no strict mandatory prerequisites published.
Official Syllabus URL:https://learning.adobe.com/certification.html

Who should take the 9A0-395 exam

The Adobe Campaign Business Practitioner 9A0-395 Exam certification is an internationally-recognized validation that identifies persons who earn it as possessing skilled as Campaign Business Practitioner. If a candidate wants significant improvement in career growth needs enhanced knowledge, skills, and talents. The Adobe Campaign Business Practitioner 9A0-395 Exam certification provides proof of this advanced knowledge and skill. If a candidate has knowledge of associated technologies and skills that are required to pass Adobe Campaign Business Practitioner 9A0-395 Exam then he should take this exam.

How much 9A0-395 Exam Cost

The price of 9A0-395 exam is $180 USD.

Reference: https://training.adobe.com/certification/exams/campaign_business_practitioner/_jcr_content/sampleExam

9A0-395 Exam topics

Candidates must know the exam topics before they start of preparation. Because it will really help them in hitting the core. Our 9A0-395 exam dumps will include the following topics:

  • Planning marketing programs 13%
  • Installing accessing and navigating the Adobe Campaign Client 11%
  • Devising a contact strategy 13%
  • Configuring a delivery 17%
  • Segmenting campaign audiences 22%
  • Measuring campaign results 13%
  • Executing and monitoring a campaign 11%

Adobe 9A0-395 Exam Syllabus Topics:

SectionObjectives
Topic 1: Troubleshooting and Best Practices- Common issues and resolution
  • 1. Workflow and delivery debugging
    • 2. Data consistency and validation checks
      Topic 2: Audience and Segmentation- Targeting strategies
      • 1. Recipient filtering and query building
        • 2. Lists and audience management
          Topic 3: Adobe Campaign Fundamentals- Platform overview and architecture
          • 1. Client console vs web interface usage
            • 2. Adobe Campaign components and modules
              Topic 4: Campaign Execution- Deliveries and messaging
              • 1. Email campaign setup and execution
                • 2. Personalization and dynamic content
                  - Workflow design and automation
                  • 1. Workflow activities and orchestration
                    • 2. Segmentation and targeting logic
                      Topic 5: Data Management- Schema and data modeling
                      • 1. Linking and relationships between data entities
                        • 2. Tables, schemas, and data structure concepts
                          Topic 6: Reporting and Analysis- Campaign reporting tools
                          • 1. Delivery and campaign reports
                            • 2. Performance tracking metrics

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